Archive

Why should smaller brands opt for digital marketing?

Marketing of a product or a service is an important aspect for any type of businesses. Allocating a budget for marketing is always resilient in any industry no matter its size and type. Sounds familiar? There are various effective marketing and promotional plans that the businesses could adapt of their choice. It comes down to ...

Importance of Facebook Ads

Online ads and running digital campaigns are the best source for driving traffic and lead generation. Statistics show that 1.62 Billion users visit Facebook daily and over 300 million active users for Facebook stories. Facebook claims that they are around 89% accurate when it comes to targeted campaigns. Advertising on Facebook is the smartest way ...

Importance of Chatbots in Digital Marketing

What are Chatbots?  Chatbots is software that automates conversation with the users. Based on the user’s request, they can be programmed to provide various responses. Whenever we visit any website we can find Chatbots at the corner or on the side of the application and immediately pops up on our screens. Chatbots are powered by AI ...

Growth on Instagram shop and Facebook shop

Instagram Shop  Instagram has over billions of everyday active users. The number of active users doubled over the years. According to reports, Instagram has over 1 million monthly advertisers and more than 8 million business accounts. This platform is cited to be one of the most important platforms for influencer marketing since the influencer marketing has ...

Grow your business using Social Media Marketing

Social media marketing has entered a different horizon altogether in the last decade and will continue to flourish in the upcoming years. Having a strong social media presence is an obligation in the present days for every brand no matter its size in order to be a successful business. Worried that your business has hit ...

ECO-FRIENDLY DIGITAL HABITS

We should adopt certain practices to deal with our internet usage as our actions have cost us the environment. It is time to convert our unhealthy habits into eco-friendly digital ones for a greener and a more sustainable planet. Due to the continuous usage of phones, tablets, laptops and computers more than 50% of digital greenhouse ...

Ways To Be Efficient And Motivated During Working From Home

Working from home had started when the pandemic of the Coronavirus had hit us in 2020. Officiated by the government work from home helps in lessening the spread of the virus and is highly recommended during such trying times. It can get very exhausting physically sitting and brooding at one place and mentally straining as ...